Request Inspection Copy

If you are an Academic or Teacher and wish to consider this book as a prescribed textbook for your course, you may be eligible for a complimentary inspection copy. Please complete this form, including information about your position, campus and course, before adding to cart.

* Required Fields

To complete your Inspection Copy Request you will need to click the Checkout button in the right margin and complete the checkout formalities. You can include Inspection Copies and purchased items in the same shopping cart, see our Inspection Copy terms for further information.

Any Questions? Please email our text Support Team on text@footprint.com.au

Submit

Email this to a friend

* ALL required Fields

Order Inspection Copy

An inspection copy has been added to your shopping cart

New Insights on Trust in Business-to-Business Relationships: A Multi-Perspective Approach

by Houcine Akrout, Karine Raies and Arch G. Woodside Emerald Publishing Limited
Pub Date:
08/2019
ISBN:
9781838670634
Format:
Hbk 184 pages
Price:
AU$139.00 NZ$142.61
Product Status: Title is Print on Demand - May take 4 weeks
add to your cart
New Insights on Trust in Business-to-Business Relationships provides readers with advanced original insights on trust antecedents, processes and consequences within the B2B marketing context and offers practical tools alongside suggestions for future research.

Chapter 1. INTRODUCTION: TRUST IN BUYER-SUPPLIER RELATIONSHIPS: EVIDENCE FROM ADVANCED, EMERGING AND DEVELOPING MARKETS; Houcine Akrout

Chapter 2. A GLOBAL EXAMINATION OF COGNITIVE TRUST IN BUSINESS-TO-BUSINESS RELATIONSHIPS; Sandra S. Gra+ºa and James M. Barry

Chapter 3. A MODEL TO ENHANCE THE PERCEIVED TRUSTWORTHINESS OF SMALL
AND MEDIUM ENTERPRISES SELLING NATURAL ESSENTIAL OILS THROUGH E-MARKETPLACES
Nozibele Gcora, Pardon Blessings Maoneke and Naomi Isabirye

Chapter 4. ENHANCING ELECTRONIC MARKETS FOR INDUSTRIAL SERVICES BY TRUST FEATURES; Wolfgang Bauer, Jürgen Dorn and Ivan Pryakhin

Chapter 5. INTERPERSONAL AND INTER-ORGANIZATIONAL TRUST IN HIGH INVOLVEMENT CUSTOMER-SUPPLIER RELATIONSHIPS: ANTECEDENTS, CONSEQUENCES AND MODERATORS; Houcine Akrout and Antonella La Rocca

Chapter 6. TRUST IN RELATIONSHIPS WITH AGRI-FOOD DISTRIBUTION; Laila Ouhna

Chapter 7. WINDOW TO NEW RESEACH APPROACHES: HOW USING SIMON'S SCISSORS CUTS PERPLEXITY IN STRATEGY THEORY, RESEARCH, AND PRACTICE; Gabor Nagy, Carol C. Megehee, and Arch G. Woodside

Houcine Akrout is Associate Professor of Marketing at INSEEC School of Business and Economics, France. His research has been published in numerous highly-ranked international journals, including Information & Management and Industrial Marketing Management.
Karine Ra+»es is Assistant Professor of Marketing at INSEEC School of Business and Economics, France. Her research has been published in numerous highly ranked academic journals, including the Journal of Business Research and Recherche et Applications Marketing.

Arch G. Woodside is Visiting Research Professor at Coastal Carolina University, USA. He is the author/editor of 450 journal articles and over 50 books, and is the series editor of Advances in Business Marketing and Purchasing and Advances in Culture, Tourism, and Hospitality Research (Emerald).