Request Inspection Copy

If you are an Academic or Teacher and wish to consider this book as a prescribed textbook for your course, you may be eligible for a complimentary inspection copy. Please complete this form, including information about your position, campus and course, before adding to cart.

* Required Fields

To complete your Inspection Copy Request you will need to click the Checkout button in the right margin and complete the checkout formalities. You can include Inspection Copies and purchased items in the same shopping cart, see our Inspection Copy terms for further information.

Any Questions? Please email our text Support Team on


Email this to a friend

* ALL required Fields

Order Inspection Copy

An inspection copy has been added to your shopping cart

EasyGuide to Research Design & SPSS 2ed

by Beth M Schwartz, Janie H Wilson and Dennis M Goff SAGE Publications, Inc
Pub Date:
Spb 312 pages
AU$77.00 NZ$80.87
Product Status: In Stock Now
add to your cart
& Academics:
An EasyGuide to Experimental Design and SPSS, 2nd edition, by Beth M. Schwartz, Janie H. Wilson, and Dennis M. Goff is a handbook that provides clear and concise guidance for research methods students faced with the many decisions involved in developing the most appropriate strategy to test a hypothesis. By presenting an integrated approach to the choice of design and statistical analysis this handbook helps students connect the choice of experimental design with the choice of an appropriate statistical test for data analyses. The EasyGuide also presents the exact steps to analyze data in SPSS, including ample screenshots. The authors provide a how-to for interpreting the output from SPSS analyses, and they help students format the relevant SPSS output into an APA-style results section. Updates to the second edition include clearer chapter titles, updated references and screenshots, and a new chapter on power.

About the Authors
1. The Marriage of Stats and Methods: 'til Death Do They Part
We Want to Help
Basic Steps of Research
2. Nominal, Ordinal, Interval, or Ratio: Why Your Type of Data Really Does Matter
Nominal Data
Ordinal Data
Interval Data
Ratio Data
3. Designing Your Hypothesis: To KISS (Keep It Simple, Student) or to Complicate Matters
How Many Variables Should I Include?
How Many Participants Should I Include?
How Many Independent Variables Should I Include?
Including More Than One Independent Variable
Choosing the Number of Levels of Each Variable
Choosing Your Dependent Variables
Avoiding the Unmeasurable Dependent Variables
How Many Dependent Variables to Include
4. Why SPSS and Not Other Software, Your Calculator, Fingers, or Toes
5. Handling Your Data in SPSS: Columns, and Labels, and Values . . . Oh My!
The Structure of SPSS
When to Create Your Data File: Yes, Even Before Data Collection
Setting Up Your Data File
Importing Data
Naming and Labeling Your Variables
How to Keep Track and Remember the Details of Your Data File
Creating New Variables in Your Data File: Transformations
Calculating a Total or Mean Score
Recording Variables
Conducting Analyses With Only Part of Your Collected Data: Split File and Select Cases
6. Descriptive Statistics: Tell Me About It
Describing Nominal Data
Describing Ordinal Data
Describing Interval or Ratio Data
Describing Data With Two Samples
7. Between-Groups Designs: Celebrate Your Independence!
One IV, Two Levels
Between Groups With Two Levels of an IV
Independent-Samples t-Test With a Quasi-IV
Between Groups With More Than Two Levels of an IV
Between Groups With More Than One IV
8. Repeated-Measures Designs: Everybody Plays!
One Independent Variable With Two Levels
Expanding the Number of Levels for Your Independent Variable
Adding Another Factor: Within-Subjects Factorial Designs
9. Advanced Research Designs: Complicating Matters
Mixed Designs: One Between Variable and One Repeated-Measures Variable
A Multivariate Design: Measuring It All Including More Than One Dependent Variable in Your Design
10. Correlational Analysis: How Do I Know If That Relationship Is Real?
Correlational Analysis: Two Variables
Prediction With Two Variables: Simple Linear Regression
Prediction With Several Variables: Multiple Linear Regression
11. Chi Square: Staying on the Same Frequency
What Do You Expect?
One-Way Chi Square With More Than Two Levels
Two-Way Chi Square
12. How Many Participants Do You Need? More Power to You!
Finding Power in SPSS's General Linear Model
Using G*Power to Find Power
Planning Sample Sizes for Your Future Research
13. Mapping Your Decisions: You Can Get There From Here
Making Basic Decisions About Your Design
Data With Distinct Groups
Interval or Ratio Data With Many Levels
14. APA Results Sections
t-Test for Independent Samples (True IV)
t-Test for Independent Samples (Pseudo-IV)
One-Way ANOVA for Independent Groups (True IV)
t-Test for Correlated Samples
One-Way ANOVA for Correlated Groups (Repeated Measures)
Factorial ANOVA for Correlated Groups (Repeated Measures)
Factorial ANOVA for Mixed Groups
Factorial ANOVA for Independent Groups
Analysis of Covariance
Pearson's r Correlation
Pearson's r Correlation and Simple Regression
One-Way c2
Two-Way c2
15. Frequently Asked Questions: Did I Do That?
Questions About Research Design
Questions About Analyzing Your Data
Questions About Interpreting Your Data and Presenting Your Results

Beth M. Schwartz received her PhD in cognitive psychology from the State University of New York at Buffalo in 1991. She is now the Vice President for Academic Affairs and Provost at Heidelberg University where she serves as the chief academic officer. Prior to that time, she was on the faculty at Randolph College (formerly Randolph-Macon Woman's College) where she was the Thoresen Professor of Psychology, Department Chair, and Assistant Dean of the College. Dr. Schwartz's early work focused on factors that influence the accuracy of child witnesses, in particular how changes in the legal system can create a more age-appropriate interview for young children. Her research focuses on the scholarship of teaching and learning, examining pedagogical changes that can lead to more effective teaching and learning, and investigating the influence of honor systems on academic integrity. Over the years, she provided undergraduate students with opportunities for research experience, involved students in her research program, and advised students when conducting their own investigations. As a result, many students have authored published work, presented at national conferences, and have obtained doctorate degrees. Dr. Schwartz worked with over 1,000 students at Randolph College. She has over 100 professional presentations at conferences and is the author, co-author, and co-editor of over 20 books, book chapters, and professional articles in scholarly peer-reviewed journals. Her work has appeared in journals such as Journal of Higher Education, Law and Human Behavior, Ethics and Behavior, and Journal of the Scholarship of Teaching and Learning.

Dr. Schwartz was the founder of the Faculty Development Center at Randolph, serving as Faculty Development Coordinator from 2000 to 2007 on her campus, providing faculty with programming focused on refining teaching to become most effective in the classroom. She is co-author of An EasyGuide to APA Style (2015, with Eric Landrum and Regan Gurung), Optimizing Teaching and Learning: Catalyzing Pedagogical Research (2009, with Regan Gurung), co-editor of Evidenced-Based Teaching in Higher Education (2012, with Regan Gurung), and co-editor of Child Abuse: A Global View (2001, with Michelle McCauley and Michele Epstein). She is a member of the American Psychological Association, a Fellow of the Society for the Teaching of Psychology (Division 2 of APA), and a member of the Association for Psychological Science. In addition, she served Division 2 of the American Psychological Association, as the first Associate Director for Programming of Regional Conferences, and most recently as the Vice President of Recognitions and Awards. At Randolph College, she taught Introduction to Psychology, Cognitive Psychology, Research Methods, Forensic Psychology, and Sensation and Perception, and a Senior Research Capstone Course. Dr. Schwartz is an award-winning teacher, earning the 2001 Randolph College Gillie A. Larew Award for Outstanding Teaching as well as the 2006 Outstanding Teaching and Mentoring Award (from AP-LS), and most recently receiving the 2013 Randolph College Katherine Graves Davidson Award for Excellence in Scholarship.

Janie H. Wilson received her PhD in experimental psychology from the University of South Carolina in 1994. Since that time, she has been teaching and conducting research at Georgia Southern University. In the classroom, Dr. Wilson specializes in teaching and learning in statistics and research methods and maintains a strong focus on involving undergraduates in her research as well as mentoring students to complete their own projects. For two decades, Dr. Wilson has taken students to conferences to present their research in the form of talks and posters, and she has published with undergraduates and graduate students as well.

Research interests include rapport in teaching based on empirical data on the first day of class, electronic communications, and interactions with students in a traditional classroom. A current project involves the development and validation of a professorGÇôstudent rapport scale. Publications include a full-length textbook combining statistics and research methods, Research Methods and Statistics: An Integrated Approach, with Sage in 2017, as well as An EasyGuide to Research Presentations with Beth Schwartz in 2015. Dr. Wilson has contributed numerous chapters to edited books, including recent chapters in How We Teach Now: The GSTA Guide to Student-Centered Teaching (2017), Activities for Teaching Research Methods and Statistics in Psychology (2017), Preparing for the New Professoriate: Helping Graduate Students Become Competent Teachers (2014), The Evaluation of Teaching, The Teaching of Psychology: An Empirically-Based Guide to Picking, Choosing, & Using Pedagogy (2012), Effective College and University Teaching (2012), Teaching Ethically: Challenges and Opportunities (2012), Empirical Research in Teaching and Learning: Contributions From Social Psychology (2011). She has co-edited several books, including Doing the Scholarship of Teaching and Learning: Measuring Systematic Changes in Teaching and Improvements in Learning (2013 with Regan Gurung), Teaching Controversial Topics in Psychology (2012, with Dana Dunn, Regan Gurung, and Karen Naufel), and Best Practices for Technology-Enhanced Learning (2011, with Dana Dunn, James Freeman, and Jeffrey Stowell). Dr. Wilson has published in numerous journals, including Teaching of Psychology, Journal of the Scholarship of Teaching and Learning, Journal of Classroom Interaction, College Teaching, and Assessment & Evaluation in Higher Education. Finally, she has presented over 65 conference presentations, including several invited keynote addresses.

Dr. Wilson served as the American Psychological Association (APA) Program Chair for Division 2, the Society for the Teaching of Psychology (STP), as well as Program Director overseeing all programming efforts by STP. She also served as the Vice President of Programming for Division 2 of APA and the President of Division 2 in 2016. She was honored with the College of Liberal Arts Award of Distinction in Teaching in 2003, the Georgia Southern University Award for Excellence in Contributions to Instruction in 2004GÇô2005, the Georgia Southern University Scholarship of Teaching and Learning Award in 2012, and the Ruffin Cup award for excellence in contributions to the College of Liberal Arts and Social Sciences in 2013.


Dennis M. Goff received his PhD in experimental psychology from Virginia Tech in 1985. He has been teaching and conducting research at Randolph College (formerly Randolph-Macon Woman's College) since 1986. Dr. Goff specializes in teaching and learning in statistics and developmental psychology with a burgeoning interest in evolutionary psychology. In the past 27 years, he has mentored hundreds of senior psychology majors as they completed their independently designed research projects. In recent years, all of those seniors have presented their work at statewide conferences, and a few have earned recognition for best undergraduate research projects.

Dr. Goff's research interests have ranged widely over the course of his career. Early interests included the influence of prenatal factors on behavior in newborns. More recently, he has extended that interest to examinations of behavior in children and adults using digit-ratio as an indicator of those prenatal influences. Publications include numerous journal articles and conference presentations, many of them coauthored with his students.

Dr. Goff is a Fellow of the Association for Psychological Science. He has been recognized at Randolph by being named a Charles A. Dana Professor of Psychology and given the Gillie A. Larew Award for Teaching Excellence and the Katherine Graves Davidson Award for Excellence in Promoting the College.