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Statistics in Business & Management: A Guide to Using Excel & IBM SPSS Statistics

by Glyn Davis and Branko Pecar SAGE Publications Ltd
Pub Date:
Pbk 480 pages
AU$109.00 NZ$107.83
Product Status: Not Yet Published - See Pub Date for expected date
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& Academics:
Grounded in real-world business research and with tailored examples throughout, this comprehensive guide shows the reader how to visualise and apply IBM SPSS and Microsoft Excel software across their work.

Visualising and presenting data
Data descriptors: How do we summarise data?
Probability distributions
Sampling distributions
Point and interval estimates
An introduction to parametric hypothesis testing
Chi-square and non-parametric hypothesis testing
Linear correlation and regression analysis
Introduction to time series data, long-term forecasts and seasonality
Short and medium-term forecasts

The most considerable appeal of Statistics in Business and Management is to offer students a unique opportunity to learn both basic statistics that are essential for business and management and some useful statistics tools such as Excel and SPSS. This book helps students to undertake statistical analysis as well as interpret the results. Another beauty of this textbook is that it is written using plain and simple language and it provides numerous examples to explain every topic. The chapters typically start with the explanation of the statistics concept and method, followed by applying it in Excel and then in SPSS.