Order Inspection Copy

To order an inspection copy of this book you must be an Academic or Teacher. Please complete this form before adding to cart. To fulfill your inspection copy request, we require the following information about your position and campus.

* Required Fields

To complete your Inspection Copy Request you will need to click the Checkout button in the right margin and complete the checkout formalities. You can include Inspection Copies and purchased items in the same shopping cart, see our Inspection Copy terms for further information.

Any Questions? Please email our text Support Team on text@footprint.com.au


Email this to a friend

* ALL required Fields

Order Inspection Copy

An inspection copy has been added to your shopping cart

Web Social Science: Concepts, Data and Tools for Social Scientists in the Digital Age

by Robert Ackland SAGE Publications Ltd
Pub Date:
Pbk 224 pages
AU$72.00 NZ$74.78
Product Status: In Stock Now
add to your cart
& Academics:
Available as eBook
AU$57.95 | NZ$65.04

Other Available Formats:

This book provides readers with a comprehensive guide to the theory and research of Web Social Science. It traces and critically evaluates the rise of web social science, demonstrates how the web is used as a resource for social research, illuminates how web social science promotes social and political connections and the ways in which it has been used for the purposes of commerce and business.

Situating social sciences in the light of our current eSociety, this book gives you the opportunity to:

• Gain an understanding of the fundamental changes to society, politics and the economy that have resulted from new information and communication technologies such as the Web
• Learn about relevant data, tools and research methods for conducting research using web data.
• Learn how Internet data are providing new insights into long-standing social science research questions.
• Understand how social science can facilitate an understanding of life in the Digital Age

Original and timely, this will be of immense use for students and researchers throughout the social sciences. It will also be an important source of knowledge for readers studying and researching information theory and engineering.

PART ONE: WEB SOCIAL SCIENCE METHODS / Online Research Methods; Dimensions and Modes of Online Research; Online Surveys; Online Interviews and Focus Groups; Web Content Analysis; Social Media Network Analysis; Online Experiments; Online Field Research; Digital Trace Data: Ethics; Conclusion; Social Media Networks; Social Networks: Concepts and Definitions; Social Network Analysis; Social Media Networks; Social Networks, Information Networks and Communication Networks; SNA Metrics for the Example School Friendship Network (advanced); Conclusion; Hyperlink Networks; Hyperlink Networks: Background; Three Disciplinary Perspectives on Hyperlink Networks; Tools for Hyperlink Network Research; Conclusion.
PART TWO: WEB SOCIAL SCIENCE EXAMPLES / Friendship Formation and Social Influence; Homophily in Friendship Formation; Social Influence; Conclusion; Organisational Collective Behaviour; Collective Behaviour on the Web: Background; Collective Action and Public Goods; Networked Social Movements; Conclusion; Politics and Participation; Visibility of Political Information; Social and Political Engagement; Political Homophily; An Introduction to Power Laws (advanced); Conclusion; Government and Public Policy; Delivery of Information to Citizens; Government Authority;Public Policy Modelling; Conclusion; Production and Collaboration; Peer Production and Information Public Goods; Scholarly Activity and Communication; Network Structure and Achievement; Conclusion; Commerce and Marketing; Distribution of Product Sales; Influence in Markets; Conclusion.

‘This book brings the art and science of building and applying innovative online research tools to students and faculty across the social sciences’
-Professor William H. Dutton, Oxford Internet Institute and Balliol College University of Oxford, UK

''This is a rare and timely entry to the growing body of quantitative Internet research...the book blends traditional social science and emerging web science into a unique handbook of Internet research.'' -Jonathan J. H. Zhu, Professor of Media and Communication and Founding Director of Web Mining Lab, City University of Hong Kong

Ackland's Web Social Science is unique in being specifically designed for social science researchers. Although written simply enough to be accessible to undergraduates, accomplished scholars are likely to appreciate it too. Reading it taught me quite a lot about a subject I thought I knew rather well. Paul gt Emeritus Professor of Research Methods and Evaluation at Illinois State University
Dr Robert Ackland
Fellow and Masters Coordinator
Australian Demographic and Social Research Institute
The Australian National University