Results 46 to 60 of 782

Key Concepts in Marketing

by Jim Blythe SAGE Publications Ltd
Pub Date:
02/2009
ISBN:
9781847874993
Format:
Pb+ 232 pages

The perfect quick reference text for your marketing course, Key Concepts in Marketing introduces and examines the key issues,...

  • AU$67.00
  • NZ$68.70
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  • AU$53.95
  • NZ$60.26

Demystifying Organizational Learning

by Raanan Lipshitz SAGE Publications, Inc
Pub Date:
06/2006
ISBN:
9781412913782
Format:
Pb+ 296 pages

This book presents a solid, research-based conceptual framework that demystifies organizational learning and bridges the gap between...

  • AU$155.00
  • NZ$159.13
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  • AU$124.00
  • NZ$139.65

Understanding Social Enterprise: Theory and Practice 2ed

by Rory Ridley-Duff and Mike Bull SAGE Publications Ltd
Pub Date:
10/2015
ISBN:
9781446295533
Format:
Pb+ 440 pages

The emergence of social enterprises over the past 35 years has been an exciting and significant development in the economy at...

  • AU$108.00
  • NZ$112.17
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  • AU$86.00
  • NZ$98.52

International HRM: A Cross-Cultural Approach

by Terence Jackson SAGE Publications Ltd
Pub Date:
05/2002
ISBN:
9780761974055
Format:
Pb+ 252 pages

`Most books on IHRM-related topics address issues from the context of the multinational corporation; this book expands that perspective...

  • AU$129.00
  • NZ$132.17
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  • AU$103.00
  • NZ$115.74

Designing for Growth Field Book: A Step-by-Step Project Guide 2ed

by Jeanne Liedtka, Tim Ogilvie and Rachel Brozenske Columbia University Press
Pub Date:
02/2019
ISBN:
9780231187893
Format:
Pbk 152 pages

Designing for Growth: A Design Thinking Tool Kit for Managers (D4G) showed how organizations can use design thinking to boost...

  • AU$39.99
  • NZ$41.73
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Very Short, Fairly Interesting and Reasonably Cheap Book About Studying Organizations 4ed

by Chris Grey SAGE Publications Ltd
Pub Date:
11/2016
ISBN:
9781473953468
Format:
Pb+ 192 pages

Conceived by Chris Grey, SAGE’s 'A Very Short, Fairly Interesting and Reasonably Cheap Book About' series offers an informal,...

  • AU$42.99
  • NZ$43.47
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  • AU$34.95
  • NZ$38.21

New Venture Creation: An Innovator's Guide to Entrepreneurship 2ed

by Marc H Meyer and Frederick G Crane SAGE Publications, Inc
Pub Date:
01/2013
ISBN:
9781452257211
Format:
Pbk 440 pages

This book is structured around the idea that innovation is at the core of successful entrepreneurship, a necessary first step...

  • AU$249.00
  • NZ$255.65
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  • AU$199.00
  • NZ$224.78

International Entrepreneurship: Starting, Developing, and Managing a Global Venture 3ed

by Robert D Hisrich SAGE Publications, Inc
Pub Date:
07/2015
ISBN:
9781483344393
Format:
Pbk 440 pages

Combining comprehensive coverage with a wide variety of real-life cases, International Entrepreneurship: Starting, Developing,...

  • AU$105.00
  • NZ$108.70
  • SAGE Student Price AU$89.25
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  • AU$84.00
  • NZ$95.65

Nonprofit Marketing: Marketing Management for Charitable and Nongovernmental Organizations

by Walter Wymer, Patricia Knowles, Roger Gomes, Michael Polonsky and Barry O'Mahoney SAGE Publications, Inc
Pub Date:
03/2006
ISBN:
9781412909235
Format:
Hbk 384 pages

Nonprofit Marketing: Marketing Management for Charitable and Nongovernmental Organizations is a conceptually strong text that...

  • AU$274.00
  • NZ$280.87
Title is Print on Demand - May take 4 weeks
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  • AU$219.00
  • NZ$246.78

Social Marketing in the 21st Century

by Alan Andreasen SAGE Publications, Inc
Pub Date:
11/2005
ISBN:
9781412916349
Format:
Pb+ 280 pages

Most observers and many practitioners see social marketing as a downstream approach to influencing people with “bad behaviors”—smoking,...

  • AU$135.00
  • NZ$138.26
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  • AU$108.00
  • NZ$121.48

Product and Services Management

by George Avlonitis and Paulina Papastathopoulou SAGE Publications Ltd
Pub Date:
04/2006
ISBN:
9781412908658
Format:
Pb+ 280 pages

This book provides a holistic approach to the study of product and services management. It looks at the key milestones within...

  • AU$103.00
  • NZ$106.09
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  • AU$82.00
  • NZ$92.78

PR Professional's Handbook: Powerful, Practical Communications

by Caroline Black Kogan Page
Pub Date:
04/2014
ISBN:
9780749468422
Format:
Pbk 376 pages

At a time when rapid changes in communications technology, such as social media, are having a major impact on the way businesses...

  • AU$67.00
  • NZ$69.57
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International and Comparative Business: Foundations of Political Economies

by Leo McCann SAGE Publications Ltd
Pub Date:
10/2013
ISBN:
9781412948760
Format:
Pb+ 400 pages

Globalization has profound effects on national economies even as distinct national ‘models’ of capitalism remain. International...

  • AU$89.00
  • NZ$92.17
  • SAGE Student Price AU$75.65
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  • AU$71.00
  • NZ$80.35

Doing Business Research: A Guide to Theory and Practice

by Nicholas Lee and Ian Lings oz SAGE Publications Ltd
Pub Date:
03/2008
ISBN:
9781412928793
Format:
Pb+ 448 pages

For anyone involved in developing a research project, this textbook provides an integrated, accessible and humorous account that...

  • AU$109.00
  • NZ$114.78
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  • AU$87.00
  • NZ$100.43

Social Marketing Casebook

by Jeff French, Rowena Merritt and Lucy Reynolds SAGE Publications Ltd
Pub Date:
10/2011
ISBN:
9780857025449
Format:
Pb+ 280 pages

Social Marketing Casebook brings together for the first time a dedicated collection of social marketing case studies and vignettes...

  • AU$86.00
  • NZ$88.70
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  • AU$68.00
  • NZ$77.48
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